I think my favourite brand at the moment has got to be Innocent Smoothies
http://www.innocentdrinks.co.uk. The brand name, logo, colours, packaging, advertising and website all signify exactly what the brand is all about. Simple, fun and bright packaging and designs help to express that innocence about the product. I also love that they do loads for the environment including buy one, get one tree, and are all about ethical and ‘innocent’ packaging and trading. I also tried this new flavour last week which is perfect for summer! They’ve got a really cool blog too http://innocentdrinks.typepad.com/. For more information on who gets involved in designing their brand, take a look at http://www.cpb.co.uk/. If you’ve got a favourite brand of the moment, email Olivia on [email protected] and tell her all about it.
It’s all about the Brand…
Did you know… Hanson Search now recruits in branding! If you work in the branding industry, whether you are an Account Director, Strategy Consultant or New Business Wizard, we may just have your perfect next position. Alternatively, if you are looking for a member to join your team, we will conduct an executive search for you, scour our database of names and ask our candidates for recommendations in the industry, getting to work straight away to find you the best talent in the industry. If you want to have a look at some of the jobs at the moment, look here http://www.hansonsearch.com/jobsearch.htm. Or if you want to have a chat with someone about recruitment opportunities then speak to Olivia on 020 7632 1419, or email her at [email protected].
Olivia Taylor